Electronic copies of the final paper must be submitted by June 1, 2016.
Papers will be submitted to a double-blind review process with notice of acceptance provided by July 31, 2016.
Please indicate whether you wish the paper to be submitted :
- as a competitive paper
- as a work-in-progress paper
- to the special track "Integrating IMP into wider discourse: Theory and Methodological Developments"
Papers should follow the style of the Journal of Marketing BUT must not exceed 20 pages, single space, Times Roman 12. Working papers should not exceed 10 pages.